Your clients are not your friends. Your clients are not your friends. In my first year I would just tell clients to go ahead and friend me on Facebook so I could create a shared album of their images, but often your clients are photography shoppers and in a few months you'll see them use a different photographer and well, it's annoying. I think your clients can become friends because you meet interesting, awesome people to interact with, but as it is you are in business. You are doing business.
In the last year I've had an amazing amount of business, which was exhausting and I have not spent the time to value the investment of my time. I needed those opportunities to help build a portfolio, but now I'm transitioning into valuing my time, knowledge and effort.
But, your clients will go after the "bigger, better deal" - they will take that "cheap mini-session" from a competitor; they owe you no loyalty. So, be cautious in your friending. I think we are such a "friending" society that we forget that the bulk of the people we know are acquaintances. I am learning slowly not to volunteer my energy, gear and equipment.
Don't discount yourself for the business or to please others, unless you specifically are working to build your portfolio and feel that it will benefit you.
That being said, I love all the people I've met in the last year in my small town, it makes it a nicer place.
There is no such thing as a free lunch.... that being said I'm reworking my pricing to reflect my investments. There is nothing wrong with being a budget or cheap photographer, there is a market for you, but always be considerate of yourself first. Professional photography reflects a huge learning curve and there are plenty of people out shooting for pay who lack knowledge, equipment and experience. A word of caution for you before I go back to work on my edits this evening.